Lucie Wu

Hi and welcome to my little corner of the internet :)

I am a designer and researcher. My work reaches from digital design to object design to systems design. 

I am especially interested in issues around the climate crisis, transportation, water, and waste.

I am a recent graduate of urban planning at UCLA. I previously studied human-centered design at the University of Washington.
 

︎︎︎ luciew@ucla.edu
DESIGN

Allbirds
 ︎︎︎ Digital Ads
 ︎︎︎ Carbon Neutral

IBM
 ︎︎︎ Shared Visibility Ledger
 ︎︎︎ Hyperledger Fabric
 ︎︎︎ Studio Culture

MISC.

01. Bridge

02. Woodshed

03. Monolid Zine

Social Gifs


I worked with the Allbirds social media team and copywriter to create gifs for Instagram posts and stories that would engage the audience in learning more about the materials behind the shoes. 






This story had one of the highest number of view through rates!
Lucie Wu
© 2023