Lucie Wu

Hi and welcome to my little corner of the internet.

I am a designer and researcher. My work reaches from digital design to object design to systems design. 

I am especially interested in issues around the climate crisis, transportation, water, and waste.

I am an urban planning student at UCLA. I previously studied human-centered design at the University of Washington.
 

︎︎︎ luciew@ucla.edu
URBAN PLANNING

01. Climate and Social Impact Report
        Metrolink coming soon!

02. Whittier Narrows Report
        Environmental Science Associates coming soon!

03. XXX
        xxx
DESIGN

Allbirds
 ︎︎︎ Digital Ads
 ︎︎︎ Carbon Neutral

IBM
 ︎︎︎ Shared Visibility Ledger
 ︎︎︎ Hyperledger Fabric
 ︎︎︎ Studio Culture

MISC.

01. Bridge

02. Woodshed

03. Monolid Zine


Digital Ads

I worked with the design and marketing teams at Allbirds to design environmental education and creative ads. The ads are in the form of videos, gifs, or stills. The illustrations were drawn by Toby.




For March Madness, we used team colors in the ads. The green and white themed ad was created for Michigan State.
Lucie Wu
©02026—234—21 EX DEO